About

CONNECTING WITH

HUMANS.

Not just algorithms.

01 / What we believe

IF IT DOESN’T REACH A HUMAN,

IT’S A WASTE OF TIME.

Marketing is people talking to people. A post, an ad, a website: none of it matters until someone feels something and reaches out.

So that’s where everything starts. Who’s behind the counter, who walks through the door, and what makes them come back. Every connection is the work. Everything else is noise.

So that’s where everything starts. Who’s behind the counter, who walks through the door, and what makes them come back. Every connection is the work. Everything else is noise.

02 / Who leads it

Founded and led by Edward Charles Nazha

0Years in marketing and operations
0Years in marketing and operations
0Brands, from hotels to watchmakers
0Brands, from hotels to watchmakers
0Countries we’ve filmed in
0Countries we’ve filmed in
0Languages, every project
0Languages, every project

03 / Where it’s going

ACROSS CANADA. THEN SOMETHING OUTRAGEOUS.

The dream is simple: campaigns people still talk about years later, with humans at the centre of every one.