Marketing, Creative and Media

FIX WHAT

YOU

KNOW.

You know what’s missing. We make it, run it, and measure what it booked.

01 Content · 02 Ads · 03 Web + SEO

02 / The shift

EVERYONE’S DOING IT. WHY BOTHER?

Because doing it isn’t the same as it working. Most practices post, run ads and have a website. Very few can tell you what any of it booked.

Quality isn’t polish. It’s whether a patient recognizes you before they walk in.

Quality isn’t polish. It’s whether a patient recognizes you before they walk in.

Before

Scrolls past. Every clinic looks the same.

Sees

Recognizes your team and your neighbourhood.

Trusts

Feels like they know you before the visit.

Calls

Books with you instead of the clinic down the street.

The three modules that make this happen ↓

03 / Modules

WHAT NEEDS FIXING FIRST?

Start with the gap that costs you the most. Each module works on its own, and each one is measured.

01

CONTENT

Your feed went quiet in March.

You get

+

A content plan built around your team, your space and your neighbourhood

+

Shoot days at your location, planned and directed

+

Photos and short-form videos, edited for each platform

+

Captions and a posting schedule, ready to go

+

A monthly look at which content brought in calls and bookings

We measure

Calls and bookings that came from content.

02

ADS

The ad account runs. Nobody can say what it booked.

You get

+

Google and Meta campaigns, set up and managed

+

Ad creative made from your own shoots, not stock

+

Tracking from first click to booked appointment

+

Ongoing tests of audiences, offers and creative

+

Ad spend paid by you, directly to the platforms

We measure

Cost per booked patient.

03

WEB + SEO

Patients find you on Google. Then the site loses them.

You get

+

A fast site built to book, on desktop and phone

+

Booking, forms and call tracking live from day one

+

Local SEO: Google Business Profile, reviews and site structure

+

Built to be found by search engines and AI assistants

+

You own the domain, the accounts and the content

We measure

Bookings that came from the site.

04 / One system

THREE MODULES. ONE SYSTEM.

Each module works on its own. Together, the content feeds the ads, the ads feed the site, and we track every step to the booking.

Content

→

Ads

→

Web

→

Booked

05 / How it starts

IT STARTS WITH A CONVERSATION.

01

A 30-minute conversation about your practice.

02

A fixed proposal: scope, price, and the number we’ll measure.

03

We start. Every engagement runs at least three months, so there’s time to see results.

06 / Book

LET’S FIND

YOUR NEXT

MOVE.

Thirty minutes. We look at what you have and tell you what we’d do first.

What this means: we use your details only to reply and book your call. We don’t sell them or add you to a mailing list. You can ask us to delete them at any time. Privacy laws, including Quebec’s Law 25, give you these rights. Learn more

Not sure what’s broken? Start with Operations Architecture.